What Makes Our Showit Templates Unique (And Worth the Investment)

Your website should be doing a lot more than just sitting pretty (and this is part of what makes our Showit templates unique).

When done properly, your website should be booking dream clients while you’re out living your life. It should reflect your personality, elevate your expertise, and make showing up online feel like second nature (not like a second job).

If you’ve been stuck in the “this kind of works for now” phase or spending way too many hours tweaking a DIY site that still doesn’t feel right, we’ve got you.

Before we get into the good stuff, hi, I’m Chelsea, founder of Lennox Creative Co. and proud Showit Design Partner. We specialize in Showit website templates that are anything but basic. If you’re a creative entrepreneur who’s ready to ditch the DIY and launch a site that actually pulls its weight, you’re in the right place. Have questions? I’m just a message away.

So what actually makes our Showit templates unique (and worth the investment)? Let’s dive in.

Strategy First, Aesthetics Second

We’re designers, so of course we care about how things look. But pretty isn’t the goal. Purposeful is.

Every Lennox Creative Co. template starts with strategy: thoughtful flow, intentional sections, and conversion-focused design that guides visitors through your site and nudges them toward inquiring (and makes them low-key obsessed with your brand in the process).

That said, we’re not about sacrificing style for substance. Our templates are designed to be modern and full of personality. That way, you can stand out in the sea of sameness and start booking the clients you actually want to work with.

We believe good design should do something (other than just look nice). Our templates are created to help you:

• Make a strong first impression
• Guide visitors through your services with ease
• Build trust and connection
• Inspire action (AKA inquiries from dream clients)

Because when your website is both strategic and stunning? That’s when the magic happens.

Designed Specifically for Photographers & Creative Entrepreneurs

Another thing that makes our Showit templates unique is that every page, layout, and section is intentionally designed for service-based creatives like photographers, videographers, planners and more.

We know what your clients are looking for when they land on your site and we design around that.

From portfolio pages that let your work shine to services sections that make it easy to understand (and say yes to) your offers, our templates do more than just look good… they speak directly to the clients you want to book.

We’ve worked with creatives long enough to know the pain points:

• You’re juggling a million roles and don’t have time to build from scratch
• You want to raise your prices, but your site isn’t backing you up
• You’re tired of getting inquiries that aren’t even close to your ideal clients

Even though you’re buying a template, you’re not getting a generic site that needs hours upon hours of changes to work for you. You’re getting a done-for-you foundation that gets what you do (and helps you do more of it).

They’re Personality-Packed, Not Cookie-Cutter

We don’t believe in boring or basic and we definitely don’t believe in one-size-fits-all design. Every one of our Showit templates is crafted to feel flexible and full of personality, so you can create a site that’s so you without having to start from scratch.

Whether your brand vibe is bold and modern or soft and romantic, our templates are designed to be easily customized to match your style. You can change colors, fonts, layouts, and imagery to create something that feels aligned, cohesive, and completely your own.

Want help choosing a Showit template? Read this blog here on choosing a Showit template for photographers and creatives.

Conversion-Focused Layouts That Guide Visitors Toward Booking

There’s no better icing on the cake then a pretty website that books clients while you sleep. And in fact, our conversion-focused layouts are one of the best features that make our Showit templates unique.

We design with the client journey in mind, asking:

• What do they need to see first to feel connected?
• What questions do they have before they reach out?
• What’s going to move them from “just browsing” to “I need to book with them”?

From bold call-to-actions you can’t miss to intentional page flow that keeps visitors engaged, our layouts guide your dream clients toward booking, whether they land on your homepage or dive straight into your portfolio. We also include built-in copy ideas, so you always know what to write and where to put it. Because let’s be honest, most business owners aren’t also trained copywriters (and you shouldn’t have to be).

While we hope that a million people find your beautiful new website, we also know that the goal isn’t just traffic. It’s bookings. We build our templates to help make that happen.

Easy to Customize (Even If You’re “Not Techy”)

Okay, we can’t take all the credit for this one. One of the reasons we design websites in Showit is because their backend builder is so easy to use. It’s truly drag and drop, so if you can use Canva, you’re going to be able to customize your Showit website template.

That said, what makes our Showit templates unique is that we don’t just sell you the template and wish you on your way. Each template comes with access to our support center to walk you through the setup and we have truly supportive customer service just an email (or Instagram DM) away.

If you really want to skip the setup, you can also hire us for a Website in a Week or a Design Intensive.

Backed by a Designer Who Truly Gets It

Lastly, one of the things that makes our Showit templates unique is that I’m not just a designer who makes things look good. I’m a service provider, too. I know what it’s like to balance inboxes, client work, timelines, calls and nap schedules because I’m doing it too.

I’ve been exactly where you are: wanting to grow, ready to raise my prices, and feeling like my online presence wasn’t quite cutting it. That’s why every template we create is built with your real-life business in mind.

You don’t need a site that adds to your overwhelm. You need one that gives you confidence, clarity, and the freedom to focus on what you actually love doing. Whether you’re customizing it yourself or having us step in, our Showit website templates are here to help you build something you’re proud of (and we would love nothing more than to cheer you on!).